Back to Trust Center
pricing-framework

Applesauce: The Dataset Licensing Pricing Framework

This document defines the mathematical constants and multiplier logic for the Applesauce Dataset Licensing SKU.

Note: This framework applies only to the user-specific Dataset Licensing SKU. The ML Training SKU operates on a separate, egalitarian 70/30 split model.

Core Formula

The Final Price ($P$) is calculated by applying the Domain Multiplier ($D$) to the Base Fee ($B$), then applying the sum of the Knob Modifiers ($K_{\text{sum}}$).

$$P = B \times D \times (1 + \min(K_{\text{sum}}, K_{\text{max}}))$$

Where:

  • $K_{\text{sum}} = K_{\text{quality}} + K_{\text{duration}} + K_{\text{reach}} + K_{\text{volume}} + K_{\text{exclusivity}} + K_{\text{identity}}$
  • $K_{\text{max}} = 1.0$ (Modifiers are capped at +100% of the domain-adjusted base price to prevent cascading inflation, though exclusivity can offer higher tiers in future iterations).

1. The Domain Multipliers ($D$)

The domain sets the base gravity for the price.

Domain Label Multiplier Description
A Promotion 0.9x Ads, Social Media, Influencer marketing.
B Entertainment 1.1x Games, TV, Films, Podcasts, Art.
C Information 1.4x GPS, TTS, Education, Utilities.
D Synthetic 2.2x AI Training, Cloning, Voice Banking.

2. The Knobs (Modifiers)

Knob 1: Quality ($K_{quality}$)

Technical fidelity of the asset.

  • Q0 (Raw): +0.00
  • Q1 (Basic): +0.05
  • Q2 (Standard): +0.10
  • Q3 (Premium): +0.20

Knob 2: Duration ($K_{duration}$)

Temporal validity of the license.

  • 30 Days: +0.02
  • 6 Months: +0.05
  • 12 Months: +0.10
  • Perpetual: +0.20

Knob 3: Reach ($K_{reach}$)

Geographic or audience scope.

  • Limited / Internal: +0.02
  • Regional: +0.06
  • National: +0.09
  • Global: +0.12
  • Unlimited Digital: +0.20

Knob 4: Volume ($K_{volume}$)

Intensity of use / Output limits.

  • Single Project: +0.03
  • Single Campaign: +0.07
  • Limited Impressions: +0.12
  • Unlimited Impressions: +0.15
  • Unlimited Reuse: +0.20

Knob 5: Exclusivity ($K_{exclusivity}$)

Competitive restrictions.

  • Non-Exclusive: +0.00
  • Domain Exclusive: +0.15
  • Fully Exclusive: +0.30

Knob 6: Identity ($K_{identity}$)

Trust and verification level of the creator.

  • Tier 1 (OAuth): +0.00
  • Tier 2 (Bank): +0.05
  • Tier 3 (KYC): +0.15

3. Example Calculation

Scenario:

  • Base Price ($B$): $20.00
  • Domain: Entertainment (1.1x)
  • Knobs:
    • Quality: Q2 (+0.10)
    • Duration: 6 Months (+0.05)
    • Reach: Regional (+0.06)
    • Volume: Single Campaign (+0.07)
    • Exclusivity: Non-Exclusive (+0.00)
    • Identity: Tier 1 (+0.00)

Calculation:

  1. Domain Base: $20 \times 1.1 = $22.00$
  2. Modifier Sum: $0.10 + 0.05 + 0.06 + 0.07 + 0.00 + 0.00 = 0.28$
  3. Final Price: $$22.00 \times (1 + 0.28) = $22.00 \times 1.28 = $28.16$

4. Security & Guardrails

  • Modifier Cap: The total modifier percentage cannot exceed +100% (or 1.0) in the current version to prevent price spiraling.
  • Base Floor: Price cannot drop below Base * Domain Multiplier.